Project Description

SPORT & ENTERTAINMENT AT ITS BEST

Telecommunications mogul and popular summer festival sponsor, Bell, brings their brand and festival-goers together inside their interactive four-story festival pavilion adorned with a larger than life digital screen displaying showtimes, live video streams and real time social media posts from festival-goers throughout the festival period. They welcome consumers to enjoy the festivities by creating a hub of information, discovery and fun at each festival destination. Keeping their consumers both entertained and presented with a showcase of products and services that they can relate to. When hitting the court, field or ice Bell also turned to Cinco for their strategic sports sponsorship program, bringing NHL, FIFA and NBA based initiatives to successful fruition.

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